A Canadian restaurant franchise is placing their customer loyalty program on the blockchain via a new Tenacious Tacos NFT series.
With 19 locations across Canada and a plan to expand into the US, the $6 M taco franchise is aims to capitalize on their growing customer base.
This series, Tenacious Tacos, enables holders to get both Web3 and benefits. Additionally, for those who like, they can share their NFTs to earn extra digital rewards.
As reported by the official statement, staked Tenacious Tacos can be redeemed for rewards like the chance to win a lifetime of free food or monthly payments in ETH/WETH.
Earlier, Landry’s restaurant group, that involves Bubba Gump Shrimp Factory and Rainforest Cafe, announced a Bitcoin loyalty program. Nevertheless, in that example, customers could earn rewards in Bitcoin (BTC), like $25 in Bitcoin, for every $250 they spend at one of the brand’s restaurants.
At the same time, StrEAT’s method adds more value to traditional loyalty programs and utility to NFTs.
A Canadian-based restaurant franchise is adding more utility to the growing number of NFT use cases. The StrEATS franchise is planning to use NFTs in their new customer loyalty program.
Joe Klassen, CEO of Joeys Restaurant Group and establisher of the Tenacious Tacos NFT project, emphasized the significance of their community: “The vision of this project is to get closer to the community and create a chance for them to participate in our growing success at the same time.
The loyalty program’s real-life NFT benefits program contain 20% off at all StrEATS locations, VIP event entry and voting rights on new menu features.
In June of the current year, the main burrito and taco chain Chipotle announced cryptocurrency payments at about 3,000 locations across the United States in the previous mont, in addition, the chain revealed a crypto giveaway to customers via a digital game.
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