How to get gamers to agree that NFTs are a good idea.
A crypto research group called Delphi Digital has pointed out ways that gamers can use nonfungible tokens (NFTs) as part of their gaming experience, such as using the technology for non-essential parts.
Delphi Digital released the detailed analysis on Wednesday. It looks at how NFTs could be added to games without changing the main game experience or “real competitive play,” which players often enjoy.
The report says that gamers might not be as resistant to the idea if the commercialization and NFT parts are done right:
“If untamed, money will always trend towards the dominant motivator. As such, the first port of call is to separate out the market games from the core game loop itself.”
Delphi Digital said that a game could do this by offering a basic free-to-play experience that anyone could enjoy and using NFTs for extras like tournament tickets, new character skins, and competitive awards.
The company said that this would help players who are using the game to make money do well, while players who are just playing for fun wouldn’t have to buy NFTs or try to compete with players who spend a lot of money in gaming marketplaces.
“Nobody is tricked into playing the other’s game,” the study said.
The survey also found that “the more people care about the game, the more likely they are to spend money on it.” This means that the basic gaming experience must be important enough to convince hesitant players to buy an in-game NFT:
“In theory, the more people care about the game, the more gets spent directly on metagames. By maximizing meaning generation and competition in the core game, we are able to maximize revenues through peripheral monetization around it.”
Gamer hate
The paper talked about how traditional gamers don’t like crypto games and said that “many of the criticisms” that have come up are “legitimate.”
In particular, Delphi Digital said that a lot of the dislike for crypto seems to come from the bad things that monetization has done to traditional gaming, like developers limiting features on purpose so that users have to pay more to get the full experience:
“Parts of the traditional gaming industry have skewed towards aggressive monetization practices that are sometimes detrimental to the player’s experience.”
“As such, when gamers see the need to purchase NFTs to play with early crypto games, or large publishers announce plans to build in this sector, they assume it’s another money grabbing attempt and shy away from it,” the research said.
Delphi emphasized that this “does not mean that all kinds of commercialization are bad,” but that crypto or not, it must be used in a way that doesn’t hurt the game.
The research looks at the current state of crypto gaming and says that money has become the “primary motivation” for people to play games. Because of this, people say that the real gameplay quality has gone down because speculative whales have taken over most games.
“The gameplay of these early titles has suffered on two fronts: 1) the primary incentive of the bulk of the player base is the expectation of financial reward rather than play and 2) the core competitive circuit has been subject to pay-to-win mechanics as whales can spend their way to success.”
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