The previous week, entrepreneur and social media pioneer Gary Vaynerchuk revealed that his company VaynerNFT would currently be known as Vayner3, reflecting the consulting firm’s broader application to all things Web3.
With the name change, the company seeks to expand its capabilities to provide partners across a broad portfolio of Web3 offerings, not only NFT projects. Other areas that the company will onboard and helps enterprises in Web3 involve blockchain and metaverse integration, cryptocurrency approval, DAO attendance, and loyalty integration programs.
Gary Vaynerchuk released VaynerNFT in July 2021, starting his journey into Web3 collectibles, and has never looked back. This strategic consulting firm has provided over 2 dozen fortune 500 companies, consisting of Coinbase, PepsiCo, Johnnie Walker, Anheuser-Busch, and others. In addition, the company uses real-life events like VeeCon and Art Basel to educate people about Web3.
Avery Akkineni, president of Vayner3, stated that a part from “NFT” being the word of the year in 2021, there are many ways for brands and companies to use “multidimensional Web3 strategies.”
Gary Vee added that Web3 was the “next iteration of consumer behavior” and his team was built to lead the world’s leading enterprise into this space and bring Web3’s most ambitious concepts to life.
Gary Vee continues to be a supreme in Web 3
Gary Vaynerchuk has become one of the most influential proponents and developers of Web3 over the past few years. He has different NFT projects in hand, but his VeeFriends NFT series, released in May 2021, has been the most successful.
Containing 10,255 hand-drawn images by Gary Vee himself, the NFTs come with VIP entry to the famous web-focused conference “VeeCon”. In this year’s conference, some of the most essential influencers in the web3 space were present, such as Snoop Dogg, Steve Aoki, Pharrell, and Eva Longoria.
Additionally, Vaynerchuk is an investor in Candy Digital, an NFT trading platform which works with Major League Baseball (MLS), and is an avid NFT collector himself. He owns NFTs from various blue- chip series’, like the BAYC, CryptoPunks, and World of Women.
Gary Vee is not the only extremely successful entrepreneur and internet personality active in Web3. Moreover, over the past year alone, he has gained tons of experience in the space and has become one of the most essential Web3 personalities around. Surly, the initial-hand experience he’s achieved via his own Web3 projects and investments will be practical for his newly named consulting agency, Vayner3.
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